B2B Marketing
Blogs
What Does a Winning B2B Demand Generation Process Look Like? – Yelp
Why You Need a Vertical Content Marketing Strategy (And How to Do It Right) – TheMinCave
How to Conduct a Brand Lift Study – Yelp
Nine Strategic Content Repurposing Tips – MarketingProfs
9 Unconventional SaaS Content Marketing Strategies That Drove Real Results (Backed by Case Studies)
How Twilio Nailed a Billion-Dollar Niche by Walking In Its Shoes – FaceValue
Emotional Targeting in Content Marketing: Leveraging Psychographic Segmentation for Audience Connection – Advertising Week
How to Drive In-Store Visits for Multi-Location Businesses – Yelp
How to Tell Your Brand Story Using Donald Miller’s Building a Storybrand Principles – Autochat.io
Google Voice Search & SEO: How to Optimize Your Website for Google Voice Search? – YellowFin Digital
7 Brand Strategy Examples That Guarantee Success – Logicsofts
SEO for builders – Logicsofts
8 Enterprise Marketing Solutions for the Consideration Stage – Yelp
Website Copywriting
Alpha BPO – a Netherlands-based digital marketing and website development company
Created the SEO-inclusive landing page content for service pages like SEO/SEM Services, Mobile App Development, Digital Marketing, Local Business Marketing, Brand Identity and Hire Dedicated Resources apart from the descriptive About Us.
Logicsofts -a web development and digital marketing company
Created the landing page for SEO leads that hooks the readers and help in conversion.
7 Stone Digital – a website development and digital marketing company
Created main landing pages like SEO Audit, PPC Management, Bounce Rate Analysis and Brand Packaging.
Content Strategy
AllAuthor – a SaaS tool for authors
Worked as a part of the founding marketing team, as a solo content strategist and writer. Helped strategize and create landing pages, email campaigns, and social posts for new tools and establish a regular blog schedule, backed by SEO and common sales questions.
FaceValue – a branding and business development company
Researched, devised, and executed the content strategy to market a book and break it down into multiple digestible blogs with single takeaways.
B2B Tech
Blogs
The Cost of Convenience: The Security Risks of Embracing AI-Driven Technologies – Addictive Tips
End of Traditional Channels? 52% Crave Enhanced Security & Willing to Switch to Decentralized Social Media – Cryptovantage
How AI Is Helping Businesses Anticipate Needs and Drive Engagement – Analytics Insights
How Jira Service Management Enables Agile ITSM – Cprime
Why Outsource Your Business Continuity Plan – LayerOne Networks
Scaling IT Security Along With Your IT Infrastructure – Aegis Soft Tech
How Can IT Consulting Services Help the Manufacturing Industry? – LayerOne Networks
Website Copywriting
Nex Mobility – a mobile application development company
Created the entire website content for the website from the Homepage to the Services including some noteworthy pages like Android application development, Android app developers, iOS application development, iPhone and iPad app development, and enterprise mobile solutions.
Nex – a software development company
Involved in revamping the website content with SEO-optimized attractive content that increases the leads from the entire contents of the Homepage and About page to the major Services pages like Big Data, Software Development and Technology pages like Java, ASP.Net, and Microsoft Dynamics CRM.
Aegis Softwares – a digital product development company
Helped write SEO landing pages for various technology pages like Java, Python, Cloudera, Microsoft Dynamics CRM, and Hadoop, as well as indsutry-specific landing pages for healthcare, manufacturing, agriculture, automative, life sciences, and digital publishing.
Content Strategy
LayerOne Networks – IT and network security consulting firm
Helped establish a regular blog schedule and write SEO-researched blogs that answer the common questions across ToFU, MoFU and BoFU.
Logicsofts – a UK based software development company
Create several industry-specific marketing strategies and helped execute it. Wrote landing pages, long-form blogs, and emails for various target audience.
Addictive Tips – a tech publication platform
Helped conduct, analyze, and comprehend surveys in different sectors, used the data to interpret and write multiple blogs and press releases to market the surveys across different publications.
What my clients say
Lakshmi is a talented copywriter and has been an incredible asset to our content team. She has written blog and website copy for multiple clients, and delivers each project on time and, with little to no revisions needed. I highly recommend her for anyone looking to add support from a dependable, creative content writer to their team.
Ashley Velez, Content Lead – Audacity Marketing
I really enjoy working with Lakshmi! Not only is she reliable and timely with her work, but she also does thorough research to create unique, valuable, and fresh content. In addition, Lakshmi does a wonderful job of meeting the requirements of content briefs and style guides in order to fulfill a brand’s specific needs.
– Amy Phillips Senior Managing Editor, Growth Machine
If you’re looking for a experienced B2B writer, drop an email at hi@lakshmipadmanaban.com or fill out this form.
Lakshmi Padmanaban 